Privacy Policy

This Privacy Policy describes how we collect, use, store, and protect personal information submitted by users when browsing and purchasing products on our official website. This policy aims to help every user clearly understand our information processing rules and fully guarantee personal information security and user privacy rights. All behaviors of users accessing and using this website are subject to the content of this Privacy Policy. By using our website and submitting personal information, users confirm that they fully understand and agree to our information processing rules stipulated in this policy.

1. Information We Collect

We only collect necessary user information that is actively and voluntarily submitted by users during website browsing, account registration, order placement and after-sales service consultation. We will not actively collect any sensitive, unnecessary or private information irrelevant to shopping and service, nor will we secretly obtain user information through hidden technical means.

The main information we collect includes basic personal information required for order delivery and service docking, such as user name, contact information, delivery address, and payment related verification information generated during order payment. In addition, we will simply record user consultation content, order records and shopping preference information generated during the use of the website, so as to provide users with more accurate and convenient shopping services and after-sales support.

All information collected by us is limited to the normal operation of the website, order processing, logistics delivery, customer service response and user experience optimization, and no excessive information collection behavior will occur.

2. How We Use Collected Information

All user information we collect will only be used for legitimate and compliant service purposes, and we strictly abide by the principle of minimum use of information. Firstly, user personal information will be used to complete order confirmation, payment verification, goods sorting, delivery arrangement and logistics tracking, ensuring that every user’s order can be processed and delivered efficiently and accurately.

Secondly, user consultation records and shopping feedback information will be used for daily customer service work, including replying to user questions, solving product and order related problems, and optimizing subsequent service processes. User shopping preference data will be used for website experience optimization and product service iteration, helping us adjust product display modes, optimize page browsing experience, and launch more in line with user needs of products and preferential activities.

In addition, we may use user basic information to send necessary service reminders, including order status updates, logistics progress notifications, after-sales processing prompts and other content closely related to user orders and services. We will never use user personal information for unauthorized commercial promotion, spam push or other irrelevant purposes.

3. Information Storage and Protection

We attach great importance to the security of user personal information and have established standardized information storage and security management mechanisms. All user information is stored through secure server systems, with perfect data encryption and security protection measures in place to prevent unauthorized access, disclosure, tampering, loss or leakage of user personal information.

We have formulated strict internal data management specifications, and only authorized professional operation and service personnel can access user information within the scope of work required. All staff have signed confidential management agreements, with standardized operation processes and strict access permission restrictions to ensure that user information is completely isolated from external unauthorized access.

We will retain user information only during the valid service period and necessary data retention cycle. When user information is no longer needed for service support and platform operation, we will take standardized and safe ways to delete and clean up the data, so as to avoid long-term invalid retention of user personal information.

4. Information Sharing and Disclosure

We adhere to the principle of user information confidentiality and will never sell, rent or transfer user personal information to any third-party commercial institutions or individuals without the explicit consent of users.

In the whole process of website operation and order service, we only share the necessary user delivery information with logistics service providers involved in order delivery, which is limited to completing goods transportation and delivery services. All shared information is only the minimum content required for logistics distribution, and the third-party logistics providers are required to keep user information confidential and not use it for any other purposes.

We will not take the initiative to disclose user personal information to any external parties under normal circumstances. We strictly control all information sharing links to ensure that user privacy is not infringed in any service link.

5. User Rights and Choices

All users have independent rights to their personal information. Users can check, confirm and sort out their personal information and order data retained on our platform at any time. If users have doubts about our information collection and use, or need to inquire about the status of their personal information, they can contact us through the Contact Us page on the website at any time, and we will provide timely and professional reply and processing services.

Users can independently choose to update, modify or correct their personal basic information and delivery address information on the website to ensure the accuracy and effectiveness of personal data. Users can also put forward reasonable demands for information protection according to their own needs, and we will actively cooperate with users to complete relevant processing within the scope of legitimate business operation.

Users have the right to refuse to provide non-necessary personal information. Refusal to provide non-necessary information will not affect users’ normal browsing of the website and purchase of products, and we will not set mandatory restrictions or discriminatory service rules for this.

6. Third-Party Platform Reminders

Our website may contain links to third-party independent platforms during operation. These external links are only for users’ convenient browsing and reference. We have no control over the operation mode and privacy rules of third-party platforms.

Users need to independently understand and recognize the privacy policies of third-party platforms when accessing external links, and their browsing and operation behaviors on third-party platforms are not within the scope of our privacy management and protection. We recommend that users pay attention to protecting their personal information security when accessing external websites.

7. Policy Adjustment and Update

We reserve the right to adjust and optimize the content of this Privacy Policy according to the actual operation of the platform and service upgrading needs. When the policy content is updated, we will publish the adjusted new policy on the website in a public form, and the updated policy will take effect immediately after publication.

Users’ continued browsing of the website and use of platform services after the policy update is deemed as recognition and acceptance of the adjusted Privacy Policy content. We suggest that users properly check the policy content regularly to keep abreast of the latest information protection rules.

8. Contact Us

If you have any questions, suggestions or demands about this Privacy Policy and our personal information protection rules, please contact us through the independent Contact Us page on the website. We will respond to your feedback as soon as possible and provide professional and detailed reply and processing services.